SCARSSCARS SCARS - Society of Citizens Against Relationship Scams Inc. A government registered crime victims' assistance & crime prevention nonprofit organization based in Miami, Florida, U.S.A. SCARS supports the victims of scams worldwide and through its partners in more than 60 countries around the world. Incorporated in 2015, its team has 30 years of continuous experience educating and supporting scam victims. Visit www.AgainstScams.org to learn more about SCARS.™ Insights: Naming & Shaming Scammers!
One of our scamScam A Scam is a confidence trick - a crime - is an attempt to defraud a person or group after first gaining their trust through deception. Scams or confidence tricks exploit victims using their credulity, naïveté, compassion, vanity, irresponsibility, or greed and exploiting that. Researchers have defined confidence tricks as "a distinctive species of fraudulent conduct ... intending to further voluntary exchanges that are not mutually beneficial", as they "benefit con operators ('con men' - criminals) at the expense of their victims (the 'marks')". A scam is a crime even if no money was lost. victim’s support groupSupport Group In a support group, members provide each other with various types of help, usually nonprofessional and nonmaterial, for a particular shared, usually burdensome, characteristic, such as romance scams. Members with the same issues can come together for sharing coping strategies, to feel more empowered and for a sense of community. The help may take the form of providing and evaluating relevant information, relating personal experiences, listening to and accepting others' experiences, providing sympathetic understanding and establishing social networks. A support group may also work to inform the public or engage in advocacy. They can be supervised or not. SCARS support groups are moderated by the SCARS Team and or volunteers. members asked a very important question:
“IS IT POSSIBLE TO NAME AND SHAMEShame Shame is an unpleasant self-conscious emotion typically associated with a negative evaluation of the self; withdrawal motivations; and feelings of distress, exposure, mistrust, powerlessness, and worthlessness. THESE CRIMINALS PUBLICLY?”
First, We Need To Ask The Question – Why Is This Important? To Victims? To Anyone?
A very large percentage of scam victims almost demand to be able to name and shame their scammers. This is almost an instinctual response after their scam ends and they are going through the “angerAnger Anger, also known as wrath or rage, is an intense emotional state involving a strong uncomfortable and non-cooperative response to a perceived provocation, trigger, hurt or threat. About one-third of scam victims become trapped in anger for extended periods of time following a scam. A person experiencing anger will often experience physical effects, such as increased heart rate, elevated blood pressure, and increased levels of adrenaline and noradrenaline. Some view anger as an emotion that triggers a part of the fight or flight response. Anger becomes the predominant feeling behaviorally, cognitively, and physiologically. Anger can have many physical and mental consequences. While most of those who experience anger explain its arousal as a result of "what has happened to them", psychologists point out that an angry person can very well be mistaken because anger causes a loss in self-monitoring capacity and objective observability.” stage of their grief-cycle.
It appears that this is a natural response to the injustice of the scam – to the crime that was perpetrated on each victim and their desire for justice and some form of closure.
After nearly 30 years observing scammers and victims we see this as a universal constant. Something like gravity, that affects most scam victims – except for those that remain in denialDenial Denial is a refusal or unwillingness to accept something or to accept reality. Refusal to admit the truth or reality of something, refusal to acknowledge something unpleasant; And as a term of Psychology: denial is a defense mechanism in which confrontation with a personal problem or with reality is avoided by denying the existence of the problem or reality. in some form – either refusing to believe or wanting to hide in shame.
When dealing with a criminalCriminal A criminal is any person who through a decision or act engages in a crime. This can be complicated, as many people break laws unknowingly, however, in our context, it is a person who makes a decision to engage in unlawful acts or to place themselves with others who do this. A criminal always has the ability to decide not to break the law, or if they initially engage in crime to stop doing it, but instead continues. so far removed – continents away – and a law enforcement system that seems incapable of bringing justice to victims – naming and shaming seems a natural option – indeed maybe the only option!
Second, Does It Do More Harm Than Good? To Whom? To The Victim?
We see almost everywhere that there are scam victims grouping together in anti-scam groups in social media and on a few websites. Victims rush into thee groups – initially seeking support and knowledge, but most are created and administered by amateurs that are themselves reeling from their own scamsScams A Scam is a confidence trick - a crime - is an attempt to defraud a person or group after first gaining their trust through deception. Scams or confidence tricks exploit victims using their credulity, naïveté, compassion, vanity, irresponsibility, or greed and exploiting that. Researchers have defined confidence tricks as "a distinctive species of fraudulent conduct ... intending to further voluntary exchanges that are not mutually beneficial", as they "benefit con operators ('con men' - criminals) at the expense of their victims (the 'marks')". A scam is a crime even if no money was lost. – going through their own traumaTrauma Emotional and psychological trauma is the result of extraordinarily stressful events that shatter your sense of security, making you feel helpless in a dangerous world. Psychological trauma can leave you struggling with upsetting emotions, memories, and anxiety that won’t go away. It can also leave you feeling numb, disconnected, and unable to trust other people. Traumatic experiences often involve a threat to life or safety or other emotional shocks, but any situation that leaves you feeling overwhelmed and isolated can result in trauma, even if it doesn’t involve physical harm. It’s not the objective circumstances that determine whether an event is traumatic, but your subjective emotional experience of the event. The more frightened and helpless you feel, the more likely you are to be traumatized. Trauma requires treatment, either through counseling or therapy or through trauma-oriented support programs, such as those offered by SCARS. and grief. Most of them are not succeeding very well in recovering either.
These anti-scam groups have their own magnetism that other victims gravitate towards. Some find our SCARS groups where we help them down a proprer path – we are a real victims’ assistance organization, but 99% are not. Most are run by people that are angry or feel that only they can change the world and use their inexperience and ignorance to show others the way – the wrong way. This is in large part why most scam victims either take very extended periods of time to recover or never recover. We call these the anti-scam hate groups – hate, rageRage Anger, also known as wrath or rage, is an intense emotional state involving a strong uncomfortable and non-cooperative response to a perceived provocation, trigger, hurt or threat. About one-third of scam victims become trapped in anger for extended periods of time following a scam. A person experiencing anger will often experience physical effects, such as increased heart rate, elevated blood pressure, and increased levels of adrenaline and noradrenaline. Some view anger as an emotion that triggers a part of the fight or flight response. Anger becomes the predominant feeling behaviorally, cognitively, and physiologically. Anger can have many physical and mental consequences. While most of those who experience anger explain its arousal as a result of "what has happened to them", psychologists point out that an angry person can very well be mistaken because anger causes a loss in self-monitoring capacity and objective observability., and anger – vigilantism – being their primary motivator behind these groups.
In the next section, we will get to the good or harm it does for victims to participate in these groups, but first let’s look at efficacy – does it do anything useful?
Before we place a score on the effectiveness of such naming and shaming or exposure approaches, let’s look at the mechanics of how it is done.
The typical approach to naming and shaming or exposing scammers is to display endless streams of scammerScammer A Scammer or Fraudster is someone that engages in deception to obtain money or achieve another objective. They are criminals that attempt to deceive a victim into sending more or performing some other activity that benefits the scammer.’s photos – exposing their fake identities.
LOOKING AT SCAMMER PHOTOS
Studies have shown that looking at criminal photos can alter your memories of the crime. A study by Alan W. Kersten &
Julie L. Earles showed that looking at mugshots can actually make a victim change who they think perpetrated the crime against them. (1)
More than 25 years of research has accumulated concerning the possible biasing effects of mugshot exposure to eyewitnesses. Two separate analyses were conducted on 32 independent tests of the hypothesis that prior mugshot exposure decreases witness accuracy at a subsequent lineup. Mugshot exposure both significantly decreased proportion correct and increased the false alarm rate, the effect being greater on false alarms – meaning misidentification. A mugshot commitment effect, arising from the identification of someone in a mugshot, was a substantial contributor to both these effects. This basically means that looking at scammer photos has an effect on a victim’s memory by adding more confusion about who was behind their crime – not in fact, but in the emotional impact. (2) There are countless studies on the reliability of looking at mugshots on the criminal justice process (4) but very few on the emotional trauma.
In addition, looking at mugshots tends to demonize and dehumanize the criminal. We see a constant dehumanization of scammers in anti-scam hate groups that express their anger against scammers through flooding their victim members with scammer photos. (3) We know from our own research that demonizing scammers – calling them names – putting them in a sub-human category, feels right for many victims. They are angry and they want to lash out against the criminals that did this to them, but this process only fuels further anger and a sense of injustice that spirals down to an even greater sense of powerlessness and rage. In our article about this you can better understand why these practices of name-calling are not beneficial for victims of scams – click here.
What surprising result that we have seen over the years is that there is a correlation between continued exposure to scammer photos and revictimization and that this is backup by academic research (5) Guilt and anger can cause a compulsion to place a victim back into the situations that cause their victimizationVictimization Victimization (or victimization) is the process of being victimized or becoming a victim. The field that studies the process, rates, incidence, effects, and prevalence of victimization is called victimology. and trauma again. This might (in small part) help to explain why the average victim is scammed multiple times. However, we believe that this is more directly connected to the failure of these groups to teach the needed behavioral changes so that victims can learn real safety behaviors.
In summary, in our experience, what the continuous or extending exposure to scammers photos does to a victim is:
- Amplify anger by increased awareness of how many scams and victims there are
- Create a greater sense of powerlessness by the unstoppability of scams – scammers are increasing, it is never stopping, no one is doing anything.
- Build dependence of photos as a means for self-safety – that by looking at the photos is the only or main way to know if someone is a scammer.
- Increase dependence on others to defend or protect them.
- Increase isolation from others by amplifying the feeling that only other group members can understand what they are going through – creating avoidance of non-scam victim support, such as trauma counselingCounseling Counseling is the professional guidance of the individual by utilizing psychological methods especially in collecting case history data, using various techniques of the personal interview, and testing interests and aptitudes. A mental health counselor (MHC), or counselor, is a person who works with individuals and groups to promote optimum mental and emotional health. Such persons may help individuals deal with issues associated with addiction and substance abuse; family, parenting, and marital problems; stress management; self-esteem; and aging. They may also work with "Social Workers", "Psychiatrists", and "Psychologists". SCARS does not provide mental health counseling. or therapy
The constant exposure of scammer photos in most anti-scam groups serves to increase trauma by providing a greater sense of unease, hopelessness, and anger against scammers. It increases a sense of isolation and dependency on the victim community which is neither healthy nor beneficial in the victim’s prospects for emotional recovery from their trauma.
SAMPLE STUDIES:
- https://link.springer.com/article/10.3758/s13421-016-0642-7
- https://www.researchgate.net/publication/7040618_Mugshot_Exposure_Effects_Retroactive_Interference_Mugshot_Commitment_Source_Confusion_and_Unconscious_Transference
- https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5004736/
- Google search on studies of reliability and accuracy of mugshot exposure »
- http://www.traumacenter.org/products/pdf_files/Compulsion_to_Repeat.pdf »
Third, Does It Do Anything? Does It Work?
With about a decade of practical experience behind all of us know, we have seen how effective this process of naming and shaming or exposing scammers has been.
WHAT HAS IT DONE?
Here are the facts based upon our own research with more than 5 million scam victims over the last decade:
- Displaying the fake – stolen photos used by scammers does help victims that are not sure if they are being scammed to end a scam sooner. But this is only because they are not listening to the red flags and their own gut. If they paid attention to the clues, photo confirmation would not be needed.
- It also creates false assurances – the numbers of photos stolen by scammers is staggering – tens or hundreds of billions. This means it is impossible to find, confirm, and publish even a tiny fraction of the stolen photos in use. Most victims will not be able to find photo confirmation of scam, and instead, may use the absence of confirmation to believe they are not being scammed.
- It has NOT led to an identifiable increase in arrests. SCARS has processes that feed identified photos to law enforcement that led directly to arrests, but posting these photos on Facebook pages, social media groups, Instagram, or elsewhere is only a placebo effect. If feeds the demand for them which in turn increases the sense of their importance. The photos posted on most anti-scam groups sense no purpose in preventing scams or arresting scammers (with the exception being processes that feed photos to law enforcement for facial recognition which is done by SCARS). Nearly no scammers are being caught as a result of exposing them and their photos.
- It does not decrease the number of scammers or the rate of scammer (cybercriminal) growth – the number of new scammers has grown every year for the last 30 years UNTIL 2019. In 2019, large scale law enforcement action worldwide arrested more than 111,000 scammers – but this was not the result of exposing scammers – it was the result of a chain of information meticulously developed by traditional police investigative techniques.
- Anti-scam groups have claimed for more than a decade that their libraries of stolen or scammer photos demonstrate their superiority and skills. This is a gross exaggeration as best, and fraudFraud In law, fraud is intentional deception to secure unfair or unlawful gain (money or other assets), or to deprive a victim of a legal right. Fraud can violate civil law (e.g., a fraud victim may sue the fraud perpetrator to avoid the fraud or recover monetary compensation) or criminal law (e.g., a fraud perpetrator may be prosecuted and imprisoned by governmental authorities), or it may cause no loss of money, property, or legal right but still be an element of another civil or criminal wrong. The purpose of fraud may be monetary gain or other benefits, for example by obtaining a passport, travel document, or driver's license, or mortgage fraud, where the perpetrator may attempt to qualify for a mortgage by way of false statements. A fraud can also be a hoax, which is a distinct concept that involves deliberate deception without the intention of gain or of materially damaging or depriving a victim. at worst. One group led by a retired military officer has claimed that they use these photos and go to West Africa yearly to arrests scammers – this is a sad falsehood.
Then why does everyone do it? Even SCARS has significant displays of scammer photos in social media and even has a dedicated website for it. Why do we do it?
THERE ARE THREE SIMPLE ANSWERS TO THIS:
- Because victims have been sold on the urban legends that it is important and does something to make things better.
- Because it makes victims involved in this process feel better because they are doing something that seems to make sense and contributes to their overall goals.
- Because without it victims will never listen to the other more important messages about recovery and seeking real help with their trauma.
SCARS is trying to help traumatized people recover from scams. We tried for many years to avoid the scammer photo trap, but people are just as persuaded by the social engineeringSocial Engineering Social engineering is the psychological manipulation of people into performing actions or divulging confidential information. It is used as a type of confidence trick for the purpose of information gathering, fraud, or system access, it differs from a traditional "con" in that it is often one of many steps in a more complex fraud scheme. It has also been defined as "any act that influences a person to take any action that may or may not be in their best interests." of scammer photo lures as they are by the scammers themselves. The result is we adapt to what victims initially expect so that we can better help them downstream.
However, as said, the photos are a socially engineered lure that other groups use to hold victims to them for their own benefit. Our desire is that victims learn what they need and then turn their back on us and the world of scams, having learned how to avoid them in the future. We do hope that many will aid in proper recovery care and education for the public and those unfortunately who have been scammed, but helping to return people to normalcy is our goal.
Fourth, Naming Scammers
There are two main problems with this.
- There are now more than a billion fake names used by scammers. NO ONE has the time or money to catalog them all. We do what we can and ask for everyone’s help as well – but most victims will not help or even report the crimes.
- For every name cataloged, scammers will create dozens more.
It is useless to rely on cataloged names for any purpose. Scammers are not caught from names posted in social media, they are almost always caught by their local actions. Meaning that only about 3% of scammers are caught from reporting. 97% are caught because that made local mistakes that identified them to local policeLocal Police The Local Police is your first responder in most countries. In most English-speaking countries and in Europe report to them first. In other countries look for your national cybercrime police units to report scams to. In the U.S., Canada, & Australia, you must report to the local police first.. There are exceptions however.
It is important to report all crime to the police, because more than anything, this is what allocates money and resources for law enforcement to fight and take action against scams.
It is essential to continue to report all scams and scammers so the resources become available. Report them here on this website or on www.Anyscam.com »

Do Your Duty – Stop Talking With Strangers Online And Report All Scammers
We Do Have One Of The Largest Libraries Of Scammer Photos Too:
VICTIM ADVISORY: Viewing photos of scammers – either stolen photos or real photos – can have a negative effect on your emotional state. We advise against viewing scammer photos after you were involved in a romance scam.
To See the SCARS Library of Scammer Photos Visit ScamsOnline.org »
JUST REMEMBER ONE THING!
The people pictured in the stolen photos used by scammers are victims too!
Do NOT track them down – you do not know them or have a relationship with the, If you do, you are cyberstalking. Leave them alone. Their lives are being made miserable by the fact that their face and identity are being stolen and used to scam people around the world.
TAGS: SCARS, Important Article, Information About Scams, Anti-Scam, Scams, Scammers, Fraudsters, Cybercrime, Crybercriminals, Romance Scams, Scam Victims, Naming & Shaming Scammers, Stolen Photos, Exposign Scammers, Scammer Photos
SCARS™ Editorial Team
Society of Citizens Against Relationship ScamsSCARS SCARS - Society of Citizens Against Relationship Scams Inc.
A government registered crime victims' assistance & crime prevention nonprofit organization based in Miami, Florida, U.S.A. SCARS supports the victims of scams worldwide and through its partners in more than 60 countries around the world. Incorporated in 2015, its team has 30 years of continuous experience educating and supporting scam victims.
Visit www.AgainstScams.org to learn more about SCARS. Inc.
A Worldwide Crime Victims Assistance Nonprofit Organization
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FAQ: How Do You Properly Report Scammers?
It is essential that law enforcement knows about scams & scammers, even though there is nothing (in most cases) that they can do.
Always report scams involving money lost or where you received money to:
- Local Police – ask them to take an “informational” police report – say you need it for your insurance
- U.S. State Police (if you live in the U.S.) – they will take the matter more seriously and provide you with more help than local police
- Your National Police or FBIFBI FBI - Federal Bureau of Investigation The Federal Bureau of Investigation (FBI) is the domestic intelligence and security service of the United States and its principal federal law enforcement agency. Operating under the jurisdiction of the United States Department of Justice, the FBI is also a member of the U.S. Intelligence Community and reports to both the Attorney General and the Director of National Intelligence. A leading U.S. counter-terrorism, counterintelligence, and criminal investigative organization, the FBI has jurisdiction over violations of more than 200 categories of federal crimes, including financial fraud. « www.IC3.gov »
- The SCARS|CDN™ Cybercriminal Data Network – Worldwide Reporting Network on « www.Anyscam.com »
This helps your government understand the problem, and allows law enforcement to add scammers on watch lists worldwide.
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To learn more about SCARS visit « www.AgainstScams.org »
Please be sure to report all scammers
on « www.Anyscam.com »
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