SCARS™ Special Report: Prize & Sweepstakes Scams
You’ve just won $5,000! Or $5 million. Or maybe it’s a fabulous diamond ring, or luxury vacation? More likely, it’s a prize scam, and you’ll find the prize isn’t worth much — if you get a prize at all. Here’s one way to think about it: if you have to pay, it’s not a prize.
About Contests and Prizes
Who doesn’t want to win something? But before you drop in a quick entry or follow instructions to claim a prize, here are a few things to know:
Legitimate Sweepstakes Are Free And By Chance
It’s illegal to ask you to pay or buy something to enter or increase your odds of winning.
Prize Promoters Might Sell Your Information To Advertisers
When you sign up for a contest or drawing, you probably will get more promotional mail, telemarketing calls, or spam email instead of a prize.
Prize Promoters Have To Tell You Certain Things
Telemarketers are legally required to tell you the odds of winning, the nature or value of the prizes, that entering is free, and the terms and conditions to redeem a prize. Sweepstakes mailings also must tell you that you don’t have to pay to participate. They also can’t claim that you’re a winner unless you’ve actually won a prize. And they’re not legally permitted to include fake checks that don’t clearly state they’re non-negotiable and have no cash value.
Signs of a Prize Scam
Plenty of contests are run by reputable marketers and non-profits. But every day, people lose thousands of dollars to prize scams. Here are some signs you’re dealing with a scam:
You Have To Pay
Legitimate sweepstakes don’t make you pay a fee or buy something to enter or improve your chances of winning — that includes paying “taxes,” “shipping and handling charges,” or “processing fees” to get your prize. There’s also no reason to give someone your checking account number or credit card number in response to a sweepstakes promotion.
A skills contest where you do things like solve problems or answer questions correctly can ask you to pay. But these contests also tend to get more difficult and expensive as you advance, leaving contestants with nothing to show for their money and effort.
You Have To Wire Money
You may be told to wire money to an agent of “Lloyd’s of London” or another well-known company — often in a foreign country — to “insure” delivery of the prize. Don’t do it. Wiring money is like sending cash: once it’s gone, you can’t trace it or get it back. The same goes for sending a check or money order by overnight delivery or courier, or putting money on a prepaid debit card.
You Have To Deposit A Check They’ve Sent To You
When you do, they’ll ask you to wire a portion of the money back. The check will turn out to be a fake, and you will owe the bank any money you withdrew.
You’Re Told They’re From The Government — Or Another Organization With A Name That Sounds Official
They might say they’re from an agency like the Federal Trade Commission and are informing you that you’ve won a federally supervised lottery or sweepstakes. Or they might use an official-sounding name like “the national consumer protection agency” or the non-existent “National Sweepstakes Bureau.” But they’re imposters. The FTC doesn’t oversee sweepstakes, and no federal government agency or legitimate sweepstakes company will contact you to ask for money so you can claim a prize.
Other scammers might pretend to be a company like Publishers Clearing House or Reader’s Digest, which run legitimate sweepstakes. Look for signs of a scam, but if you’re still unsure, contact the real companies to find out the truth.
Your “Notice” Was Mailed By Bulk Rate Postage
It’s not likely you’ve won a big prize if your notification was mailed by bulk rate. Other people got the same notice, too. Check the postmark on the envelope or postcard. Do you even remember entering? If not, odds are you didn’t.
You Have To Attend A Sales Meeting To Win
If you agree to attend, you’re likely to endure a high-pressure sales pitch. In fact, any pressure to “act now” before you miss out on a prize is a sign of a scam.
You Get A Call Out Of The Blue, Even Though You’re On The Do Not Call Registry
Once you register your phone number for free at donotcall.gov, unwanted telemarketing calls should stop within 30 days. Unless the company falls under one of the exemptions, it shouldn’t be calling: it’s illegal.
Foreign Lotteries
Sometimes a letter you get will say you’ve won a foreign lottery or sweepstakes. Typically, the letter will include a check. This is a fake check scam. Or a letter will say they’re offering you a chance to enter a foreign lottery. The truth is that, even if your name was entered, it’s illegal to play a foreign lottery.
Text Message Prize Offers
You get a text message that says you’ve won a gift card or other free prize. When you go to the website and enter your personal information, you’ll also be asked to sign up for “trial offers” — offers that leave you with recurring monthly charges. Worse, the spammer could sell your information to identity thieves.
When you see a spam text offering a gift, gift card, or free service, report it to your carrier, then delete it. Don’t reply or click on any links; often, they install malware on your computer and take you to spoof sites that look real but are in business to steal your information.
Check Them Out
Scammers don’t obey the law. To avoid a scam, you have to do some research. If you’re not sure about a contest or promoter, try typing the company or product name into your favorite search engine with terms like “review,” “complaint” or “scam.” You also might check it out with your state attorney general or local consumer protection office.
Keep in mind that many questionable prize promotion companies don’t stay in one place long enough to establish a track record, so if no complaints come up, it’s no guarantee that the offer is real.
TAGS: SCARS, Important Article, Information About Scams, Anti-Scam, Scams, Scammers, Fraudsters, Cybercrime, Crybercriminals, Scam Victims, Prize Scams, Sweepstakes Scams, Win Money Scams
SCARS™ Editorial Team
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It is essential that law enforcement knows about scams & scammers, even though there is nothing (in most cases) that they can do.
Always report scams involving money lost or where you received money to:
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Table of Contents
- About Contests and Prizes
- Signs of a Prize Scam
- Foreign Lotteries
- Text Message Prize Offers
- Check Them Out
- Elicitation – A Scammer’s Manipulation Technique – 2025
- SCARS Institute’s New Survivor Community – www.SCARScommunity.org – 2025
- WARNING: AI-Enabled Browsers Pose a Cybersecurity Risk – 2025
- New United Nations UNODC Report on Corruption and Cybercrime – 2025
- SCARS Institute – 12 Years of Service to Scam Victims/Survivors – 2025/2026
- Protecting the People: The Role that Governments are or are not taking in Combating Cybercrime – 2025
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Important Information for New Scam Victims
- Please visit www.ScamVictimsSupport.org – a SCARS Website for New Scam Victims & Sextortion Victims
- Enroll in FREE SCARS Scam Survivor’s School now at www.SCARSeducation.org
- Please visit www.ScamPsychology.org – to more fully understand the psychological concepts involved in scams and scam victim recovery
If you are looking for local trauma counselors please visit counseling.AgainstScams.org or join SCARS for our counseling/therapy benefit: membership.AgainstScams.org
If you need to speak with someone now, you can dial 988 or find phone numbers for crisis hotlines all around the world here: www.opencounseling.com/suicide-hotlines
A Note About Labeling!
We often use the term ‘scam victim’ in our articles, but this is a convenience to help those searching for information in search engines like Google. It is just a convenience and has no deeper meaning. If you have come through such an experience, YOU are a Survivor! It was not your fault. You are not alone! Axios!
A Question of Trust
At the SCARS Institute, we invite you to do your own research on the topics we speak about and publish, Our team investigates the subject being discussed, especially when it comes to understanding the scam victims-survivors experience. You can do Google searches but in many cases, you will have to wade through scientific papers and studies. However, remember that biases and perspectives matter and influence the outcome. Regardless, we encourage you to explore these topics as thoroughly as you can for your own awareness.
Statement About Victim Blaming
Some of our articles discuss various aspects of victims. This is both about better understanding victims (the science of victimology) and their behaviors and psychology. This helps us to educate victims/survivors about why these crimes happened and to not blame themselves, better develop recovery programs, and to help victims avoid scams in the future. At times this may sound like blaming the victim, but it does not blame scam victims, we are simply explaining the hows and whys of the experience victims have.
These articles, about the Psychology of Scams or Victim Psychology – meaning that all humans have psychological or cognitive characteristics in common that can either be exploited or work against us – help us all to understand the unique challenges victims face before, during, and after scams, fraud, or cybercrimes. These sometimes talk about some of the vulnerabilities the scammers exploit. Victims rarely have control of them or are even aware of them, until something like a scam happens and then they can learn how their mind works and how to overcome these mechanisms.
Articles like these help victims and others understand these processes and how to help prevent them from being exploited again or to help them recover more easily by understanding their post-scam behaviors. Learn more about the Psychology of Scams at www.ScamPsychology.org
Psychology Disclaimer:
All articles about psychology and the human brain on this website are for information & education only
The information provided in this article is intended for educational and self-help purposes only and should not be construed as a substitute for professional therapy or counseling.
While any self-help techniques outlined herein may be beneficial for scam victims seeking to recover from their experience and move towards recovery, it is important to consult with a qualified mental health professional before initiating any course of action. Each individual’s experience and needs are unique, and what works for one person may not be suitable for another.
Additionally, any approach may not be appropriate for individuals with certain pre-existing mental health conditions or trauma histories. It is advisable to seek guidance from a licensed therapist or counselor who can provide personalized support, guidance, and treatment tailored to your specific needs.
If you are experiencing significant distress or emotional difficulties related to a scam or other traumatic event, please consult your doctor or mental health provider for appropriate care and support.
Also read our SCARS Institute Statement about Professional Care for Scam Victims – click here to go to our ScamsNOW.com website.











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