
SCARS Institute’s Encyclopedia of Scams™ Published Continuously for 25 Years

The Internet Is Full Of Fake Business Coaches, Influencers, And Scammers Offering Get Rich Quick Schemes For Just A Little Money Up Front!
How Fake Business Coaches Present and Advertise Scams that are Guaranteed to Make Lots of Money with Guaranteed Money-Making Schemes!
Fake business coaches are a growing problem, and they are becoming increasingly skilled at presenting and advertising their scams. These scams often promise to teach people how to make lots of money quickly and easily, but they are nothing more than a waste of time and money.
How Fake Business Coaches Present Their Scams
Fake business coaches use a variety of tactics to present their scams. They may create elaborate websites that make them look like successful entrepreneurs. They may also give free webinars or seminars where they share some basic business advice, but they always hold back the best information for their paying customers.
Fake business coaches often use fake testimonials from satisfied customers to promote their scam programs. However, these testimonials are usually fake or misleading. Fake business coaches also use social media extensively to promote their scams, such as YouTube and TikTok. They create fake accounts or post sponsored ads that promise to teach people how to make lots of money quickly and easily.
How Fake Business Coaches Advertise Their Scams
Fake business coaches and influencers use a variety of advertising methods to reach potential victims. They may run ads on search engines and social media platforms such as Facebook or LinkedIn. They may also send spam emails or create fake websites that look like legitimate business websites.
Fake business coaches often use persuasive language in their advertising. They promise to teach people how to make millions of dollars or how to retire early. They also claim that their programs are guaranteed to work.
How To Identify A Fake Business Coach Scam
There are a few things you can look for to identify a fake business coach scam:
- Promises of guaranteed success: If a business coach promises that you will make a certain amount of money or achieve a certain level of success, it is likely a scam. There is no such thing as guaranteed success in business.
- Upfront fees: Fake business coaches often charge upfront fees for their programs. Legitimate business coaches typically do not charge upfront fees.
- Testimonials that seem too good to be true: If a business coach’s website or advertising is full of testimonials from happy customers who claim to have made millions of dollars, be wary. These testimonials are often fake or misleading.
- Vague promises: If a business coach makes vague promises about what you will learn in their program or what results you will achieve, it is likely a scam. Legitimate business coaches will be specific about what you will learn and what results you can expect.
How To Avoid Them!
How to avoid get-rich-quick schemes promoted on social media by fake business coaches, influences, and scammers of all kinds
Social media is a great way to stay connected with friends and family, but it can also be a breeding ground for scammers. Get-rich-quick schemes are one of the most common types of scams promoted on social media, and they can be very tempting to people who are looking for a quick and easy way to make money.
Here are some tips on how to avoid get-rich-quick schemes promoted on social media:
- Be wary of any investment opportunity that promises guaranteed returns. There is no such thing as a guaranteed investment, and any investment that promises guaranteed returns is likely a scam.
- Do your research before investing in anything. This includes researching the company, business coach, influencer, or individual promoting the investment, as well as the investment itself. You should also read reviews from other investors.
- Beware of any business opportunity that requires you to pay an upfront fee. Anything that requires an up front fee is a business that is in business to sell you ‘hot to” materials and has never made money any other way.
- Be wary of any money-making ideas or opportunity that is too good to be true. If an opportunity seems too good to be true, it probably is.
Here are some additional tips to help you identify and avoid get-rich-quick scams on social media:
- Look for red flags. Some common red flags of get-rich-quick scams include:
- Promises of guaranteed returns
- Upfront fees
- High-pressure sales tactics – limited time to take advantage of the offer or discount
- Testimonials that seem too good to be true
- Lack of transparency about the investment or the company promoting it
- Be careful who you follow on social media. Only follow accounts that you trust. If you see someone promoting a get-rich-quick scheme, unfollow them immediately.
- Report scams to social media platforms. If you see a get-rich-quick scam on social media (post, page, or ad,) report it to the platform. This will help to protect other people from being scammed.
Here are some specific examples of get-rich-quick scams that are commonly promoted on social media:
- Forex scams. Forex scams are another common type of scam promoted on social media. These scams typically involve fake forex trading platforms or brokers. They may also involve fake forex trading signals or systems.
- MLM scams. MLM scams, also known as pyramid schemes, are another common type of scam promoted on social media. These scams involve recruiting people into a multi-level marketing company and then pressuring them to sell products or services to their friends and family.
But there are literally tens of thousands o f them.
If you are unsure about whether or not an opportunity is legitimate, it is best to err on the side of caution and avoid it. There are many legitimate ways to make money, but there is no such thing as a get-rich-quick scheme that is guaranteed to work.
What To Do If You Think You Have Been Scammed By A Fake Business Coach
If you have been scammed, you should report the scam to the police and to the Federal Trade Commission (FTC). You can also file a complaint with the Better Business Bureau.
If you think you have been scammed by a fake business coach, there are a few things you can do:
- Contact your bank or credit card company to do a chargeback. If you paid for the business coach’s program with a credit card, you may be able to file a dispute and get your money back.
- File a complaint with the Better Business Bureau. The Better Business Bureau is an organization that tracks complaints against businesses. Filing a complaint with the BBB can help to warn other people about the scam.
- Report the scam to the authorities. If you think you have been the victim of fraud, you should report it to the local police AND to the Federal Trade Commission (FTC) – see reporting.AgainstScams.org for details.
Remember
Fake business coaches, crooked influencers, and scammers are a growing problem, and they are becoming increasingly skilled at presenting and advertising their scams. It is important to be aware of the red flags to look for so that you can avoid being scammed. If you think you have been scammed, there are steps you can take to get your money back and to warn others about the scam.
If you are unsure about whether or not a business coach is legitimate, it is best to err on the side of caution and avoid signing up for their program.
More:
- Not all business coaches are trying to help you | Consumer Advice (ftc.gov)
- BBB Scam Alert: Business promotion and coaching scams
- Catalog Of Social Engineering Traps, Attacks, And Scams (romancescamsnow.com)
- The New Job Scams & Scammers (romancescamsnow.com)
- Jobs Scams & Employment Scams – How Scams Work (romancescamsnow.com)
- Scams and Cryptocurrency Go Hand in Hand (scamsnow.com)
- Teens And Young Adults: Now A Major Target Of Scammers (scamsnow.com)
- Facebook Says It Is Trying To Do Better! (scamsnow.com)
- Why Scammers Don’t Give Up (scamsnow.com)
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Table of Contents
- Fake Business Coaches, Dishonest Influencers, and Scammers Steal Tens of Millions
- The Internet Is Full Of Fake Business Coaches, Influencers, And Scammers Offering Get Rich Quick Schemes For Just A Little Money Up Front!
- How Fake Business Coaches Present and Advertise Scams that are Guaranteed to Make Lots of Money with Guaranteed Money-Making Schemes!
- How Fake Business Coaches Present Their Scams
- How Fake Business Coaches Advertise Their Scams
- How To Identify A Fake Business Coach Scam
- How To Avoid Them!
- What To Do If You Think You Have Been Scammed By A Fake Business Coach
- Remember
- More:
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ARTICLE META
Important Information for New Scam Victims
- Please visit www.ScamVictimsSupport.org – a SCARS Website for New Scam Victims & Sextortion Victims
- Enroll in FREE SCARS Scam Survivor’s School now at www.SCARSeducation.org
- Please visit www.ScamPsychology.org – to more fully understand the psychological concepts involved in scams and scam victim recovery
If you are looking for local trauma counselors please visit counseling.AgainstScams.org or join SCARS for our counseling/therapy benefit: membership.AgainstScams.org
If you need to speak with someone now, you can dial 988 or find phone numbers for crisis hotlines all around the world here: www.opencounseling.com/suicide-hotlines
A Note About Labeling!
We often use the term ‘scam victim’ in our articles, but this is a convenience to help those searching for information in search engines like Google. It is just a convenience and has no deeper meaning. If you have come through such an experience, YOU are a Survivor! It was not your fault. You are not alone! Axios!
A Question of Trust
At the SCARS Institute, we invite you to do your own research on the topics we speak about and publish, Our team investigates the subject being discussed, especially when it comes to understanding the scam victims-survivors experience. You can do Google searches but in many cases, you will have to wade through scientific papers and studies. However, remember that biases and perspectives matter and influence the outcome. Regardless, we encourage you to explore these topics as thoroughly as you can for your own awareness.
Statement About Victim Blaming
SCARS Institute articles examine different aspects of the scam victim experience, as well as those who may have been secondary victims. This work focuses on understanding victimization through the science of victimology, including common psychological and behavioral responses. The purpose is to help victims and survivors understand why these crimes occurred, reduce shame and self-blame, strengthen recovery programs and victim opportunities, and lower the risk of future victimization.
At times, these discussions may sound uncomfortable, overwhelming, or may be mistaken for blame. They are not. Scam victims are never blamed. Our goal is to explain the mechanisms of deception and the human responses that scammers exploit, and the processes that occur after the scam ends, so victims can better understand what happened to them and why it felt convincing at the time, and what the path looks like going forward.
Articles that address the psychology, neurology, physiology, and other characteristics of scams and the victim experience recognize that all people share cognitive and emotional traits that can be manipulated under the right conditions. These characteristics are not flaws. They are normal human functions that criminals deliberately exploit. Victims typically have little awareness of these mechanisms while a scam is unfolding and a very limited ability to control them. Awareness often comes only after the harm has occurred.
By explaining these processes, these articles help victims make sense of their experiences, understand common post-scam reactions, and identify ways to protect themselves moving forward. This knowledge supports recovery by replacing confusion and self-blame with clarity, context, and self-compassion.
Additional educational material on these topics is available at ScamPsychology.org – ScamsNOW.com and other SCARS Institute websites.
Psychology Disclaimer:
All articles about psychology and the human brain on this website are for information & education only
The information provided in this article is intended for educational and self-help purposes only and should not be construed as a substitute for professional therapy or counseling.
While any self-help techniques outlined herein may be beneficial for scam victims seeking to recover from their experience and move towards recovery, it is important to consult with a qualified mental health professional before initiating any course of action. Each individual’s experience and needs are unique, and what works for one person may not be suitable for another.
Additionally, any approach may not be appropriate for individuals with certain pre-existing mental health conditions or trauma histories. It is advisable to seek guidance from a licensed therapist or counselor who can provide personalized support, guidance, and treatment tailored to your specific needs.
If you are experiencing significant distress or emotional difficulties related to a scam or other traumatic event, please consult your doctor or mental health provider for appropriate care and support.
Also read our SCARS Institute Statement about Professional Care for Scam Victims – click here to go to our ScamsNOW.com website.









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