
SCARS Institute’s Encyclopedia of Scams™ Published Continuously for 25 Years

Pig Butchering Scams – The New Romance & Investment Scam Combination Sweeping The World
An Evolution In Romance Scams
A SCARS Insight
Pig Butchering Scams?
What is that? It is the New Combination of Romance Scams & Investment Scams
This new variation of scams began to immerge in 2020 and originated from China.
The scam involves building a relationship, often romantic, with a victim before convincing them to make a fraudulent investment. The victims are often well-educated women and the amount of money stolen tends to be significant.
PLEASE NOTE: This Article May Contact Offensive Terms. It Is Presented Only To Help The Reader Understand The Nature Of This Scam Type And How Scammers View Their Victims – We Apologize For Any Offense In Advance
The New Scam
A scamming strategy called “pig butchering” that started in China is spreading beyond both border and language, transforming into a global fraud racket. It is also called “Kill the Plated Pig” scam in Chinese.
According to one organization, the primary victims of the scheme outside China are Chinese nationals or ethnically Chinese people living in Southeast Asia (this is the problem with listening to amateurs). However, the reality is that more than a third of the victims are non-Chinese people in North America and Asia, showing how the demographic targeted is rapidly expanding.
This type of scam is called “sha zhu pan” in Chinese, or “pig butchering” in English.
The scam involves the fraudster building a relationship, often romantic but not always, with the victim over months, akin to fattening the pig, before convincing them to invest money into a fake venture, slaughtering the animal.
How It Works
Online scammers try to build months-long relationships with their victims before convincing them into fraudulent investments.
70 percent of the victims of ‘pig butchering’ scams were usually women.
The losses can be very significant, averaging US$98,000 based on current reports.
Unlike traditional romance scams, most of those who fell for “pig-butchering” scams were people in their 20s and 30s who have a decent education, with nearly 90 percent of them holding a bachelor’s degree or higher.
“The immense scale, professional training, and organized operation behind each scam are astonishingly sophisticated!”
“The most successful perpetrators are irresistible online conversationalists who are incredibly well-versed about life and finances in the cities and countries they target.”
The scam left about a third of the victims in debt, and over 40 percent lost more than half of their net worth, various reports say.
These scams have become common in North America as of late 2020.
“It far too often destroys the lives of people who had bright futures at the prime of their careers – draining bank accounts, breaking families, straining marriages, derailing life goals and triggering suicides”
“Pig butchering” was first reported in China in the early 2010s, but it spread like wildfire after 2018 because Chinese scammers took advantage of ethnically Chinese people interested in the gambling industry in Southeast Asia.
The Relationship To Gambling
Casino gambling is illegal in China, except in Macau. Southeast Asian countries like the Philippines, Cambodia, and Singapore became attractive gambling destinations for Chinese nationals.
In the Philippines, gambling websites called POGOs (Philippines Offshore Gaming Operators) target Chinese nationals gambling online and have become big business, and a headache for Filipino authorities.
Sophisticated fake corporate operations, largely made up of people of Chinese descent, targeted these Chinese nationals by asking them to place bets on their fake website, where they would never receive any payout for their “winnings”.
Expanding
The demographic has expanded in recent years and the scams are no longer confined to online gaming platforms or Chinese nationals.
There is no official data on the number of pig butchering scams busted in China each year, but figures from some local governments suggest they are rampant.
Recently, Beijing police busted an 18-person gang based in Myanmar who tricked more than 50 victims across China out of nearly 10 million yuan (US$1.55 million), according to Beijing Daily.
Last year in Changsha, the capital city of central China’s Hunan province, police arrested 270 separate online scams that stole over 500,000 yuan (US$77,300). Half of them were love-investment scams, the city’s public security bureau said in January.
According to the report, the cases are difficult for police to prosecute, partly because scammers have leveraged the anonymity and lack of jurisdiction provided by cryptocurrencies.
“The scammers would not have been so successful without the technology and services of the digital ecosystem, yet victims and their immediate families are left to bear the entire costs of the scam and resulting debts to banks, lending agencies and loan sharks.”
Summary
We can only warn you not to accept investment advice from someone you only know online. Fake news, urban legends, and fake investment advice should never be considered.
If you become a victim of one of these scams report it at once to your local police – specifically to their Fraud Detectives. Then to your national police or the FBI at www.IC3.gov, and also on www.Anyscam.com so it goes our through the SCARS network.
We also recommend that you use the SCARS RED BOOK to fully record a record of this crime to aid in reporting it to the police. You can obtain your copy of the SCARS RED BOOK Scam Organizer at shop.AgainstScams.org
After the scam is over, please read our guides for new victims here! You may also want to join one of our professional SCARS Scam Victims’ Support Groups on Facebook. Contact us and we will place you in a qualified group.
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ARTICLE META
Important Information for New Scam Victims
- Please visit www.ScamVictimsSupport.org – a SCARS Website for New Scam Victims & Sextortion Victims
- Enroll in FREE SCARS Scam Survivor’s School now at www.SCARSeducation.org
- Please visit www.ScamPsychology.org – to more fully understand the psychological concepts involved in scams and scam victim recovery
If you are looking for local trauma counselors please visit counseling.AgainstScams.org or join SCARS for our counseling/therapy benefit: membership.AgainstScams.org
If you need to speak with someone now, you can dial 988 or find phone numbers for crisis hotlines all around the world here: www.opencounseling.com/suicide-hotlines
A Note About Labeling!
We often use the term ‘scam victim’ in our articles, but this is a convenience to help those searching for information in search engines like Google. It is just a convenience and has no deeper meaning. If you have come through such an experience, YOU are a Survivor! It was not your fault. You are not alone! Axios!
A Question of Trust
At the SCARS Institute, we invite you to do your own research on the topics we speak about and publish, Our team investigates the subject being discussed, especially when it comes to understanding the scam victims-survivors experience. You can do Google searches but in many cases, you will have to wade through scientific papers and studies. However, remember that biases and perspectives matter and influence the outcome. Regardless, we encourage you to explore these topics as thoroughly as you can for your own awareness.
Statement About Victim Blaming
SCARS Institute articles examine different aspects of the scam victim experience, as well as those who may have been secondary victims. This work focuses on understanding victimization through the science of victimology, including common psychological and behavioral responses. The purpose is to help victims and survivors understand why these crimes occurred, reduce shame and self-blame, strengthen recovery programs and victim opportunities, and lower the risk of future victimization.
At times, these discussions may sound uncomfortable, overwhelming, or may be mistaken for blame. They are not. Scam victims are never blamed. Our goal is to explain the mechanisms of deception and the human responses that scammers exploit, and the processes that occur after the scam ends, so victims can better understand what happened to them and why it felt convincing at the time, and what the path looks like going forward.
Articles that address the psychology, neurology, physiology, and other characteristics of scams and the victim experience recognize that all people share cognitive and emotional traits that can be manipulated under the right conditions. These characteristics are not flaws. They are normal human functions that criminals deliberately exploit. Victims typically have little awareness of these mechanisms while a scam is unfolding and a very limited ability to control them. Awareness often comes only after the harm has occurred.
By explaining these processes, these articles help victims make sense of their experiences, understand common post-scam reactions, and identify ways to protect themselves moving forward. This knowledge supports recovery by replacing confusion and self-blame with clarity, context, and self-compassion.
Additional educational material on these topics is available at ScamPsychology.org – ScamsNOW.com and other SCARS Institute websites.
Psychology Disclaimer:
All articles about psychology and the human brain on this website are for information & education only
The information provided in this article is intended for educational and self-help purposes only and should not be construed as a substitute for professional therapy or counseling.
While any self-help techniques outlined herein may be beneficial for scam victims seeking to recover from their experience and move towards recovery, it is important to consult with a qualified mental health professional before initiating any course of action. Each individual’s experience and needs are unique, and what works for one person may not be suitable for another.
Additionally, any approach may not be appropriate for individuals with certain pre-existing mental health conditions or trauma histories. It is advisable to seek guidance from a licensed therapist or counselor who can provide personalized support, guidance, and treatment tailored to your specific needs.
If you are experiencing significant distress or emotional difficulties related to a scam or other traumatic event, please consult your doctor or mental health provider for appropriate care and support.
Also read our SCARS Institute Statement about Professional Care for Scam Victims – click here to go to our ScamsNOW.com website.








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