Greed

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SCARS™ Psychology of Scams: What Drives Us To Be Scammed

SCARS™ Psychology of Scams: What Drives Us To Be Scammed Every Minute, Every Day, Throughout Our Lives We Rush Headlong From One Scam To Another Why Are We Scammed? Because we are emotional beings who want for things we do not have. It really is that simple. Marketers, salespeople, politicians, and scammers - wait, it there any difference between them? They are all selling us something we long for. Every Day We Are [...]

Scam Victim Surrender – SCARS™ Psychology of Scams

SCARS™ Psychology of Scams: Scam Victim Surrender There Comes A Point In The Scam When the Victim Just Surrenders And Sends The Money Renowned authors Sanford Strong ("Strong on Defense" ») and J.J. Bittenbinder ("Tough Target" ») point out that: "when someone is told a lie they desperately want to believe, they’re going to believe it" It's About Emotion, Not Logic Think about the first time you fell in love or a time when someone [...]